Speakers: Audrey Scott and Daniel Noll, Uncornered Market
Wednesday 9 March 16:00-16:30
We often hear of the transformational power of travel for travelers, but what about for the people and communities around the world they visit?
In this session, Audrey Scott and Daniel Noll of Uncornered Market examine how travel can be positioned as a two-way force for good, whereby local communities benefit from tourism through social enterprise and community development, while travelers are offered richer experiences with a path to authenticity, engagement and meaning. These are the types of differentiated travel experiences that future-leaning demographics like Millennials increasingly demand.
