Revenue, reviews and securing the direct booking

Speaker: Thomas Landen, Revinate
Thursday, 10 March 15:00-15:30

In this presentation Thomas Landen will discuss the relation between revenue and reviews and examine it’s importance for the hostel market, whose guests are probably the most digitally aware of any hospitality sector.

Thomas will explore how guest reviews can help hostels drive more direct bookings and therefore how better reviews influence guest willingness to pay more without adversely affecting the likelihood of sale. He will also share practical tips on how to influence your reputation together with real life examples of companies that have successfully used guest reviews to improve operations.

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