Industry Reviews

The Industry Review reports summarise the findings of research on secondary sources, compiling and analysing available data on industry matters that affect business, including mobility, pricing, customer preferences, marketing and general dynamics of the youth and student travel market.

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Executive summaries are available free of charge and full reports are available to members of WYSE Travel Confederation free of charge. Others are welcome to purchase full reports.

Industry Review #7: Industry Review No. 7 – Pricing II

 

Industry Review No. 7 – Pricing II features the global market intelligence as of Q2 2015 on pricing in the youth and student travel industry. Product/programme prices representative of six sectors are compared and contextualised from the perspective of consumers in various global markets utilising a purchasing index.

  • Language travel
  • Work experience/exchange
  • Higher Education
  • Volunteer travel
  • Adventure travel
  • Youth travel accommodation.

The report builds on earlier research on pricing published in 2011 as Industry Review No. 2 – Pricing and comments on observed market fluctuations. Key findings cover:

  • Most and least expensive cities for a hostel stay
  • Changes in adventure travel retail prices
  • Comparison of US Summer Work Travel and other working holiday programme fees
  • Cost allocations for various products/programmes
  • Variations in tuition costs for undergraduate study abroad programmes
  • Comparison of retail prices of English language learning courses in London and Sydney.

Created in conjunction with StudentMarketing, this report is available free of charge to members of WYSE Travel Confederation.

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Industry Review #6:  Market Development & Marketing

Industry Review No. 6


Industry Review #6 – Market Development and Marketing provides a look at marketing tools, booking patterns, marketing costs and other marketing-related activities across various sectors of the youth, student and educational travel industry, including language travel, higher education, exchange/work experience, volunteer travel, and backpacking/adventure travel. Key findings discussed in the report include:

  • Growth in annual turnover and numbers of customers
  • Concerns and opportunities for growth
  • Online marketing tools
  • Booking patterns
  • Distribution, trade events and other business activities

 

Created in conjunction with StudentMarketing, this report is available for download by WYSE Travel Confederation members free of charge.

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Industry Review #5:  Data, Statistics & Trends II

Industry review #5 image


Industry Review #5 builds on the foundation established by the first Industry Review report, released in 2011, which aimed to bring sectors of the youth travel industry to a comparable level by identifying, analysing and interpreting existing secondary data.This latest report presents global data, statistics and trends of the youth and student travel industry, providing essential market intelligence for informed decision making and a better understanding of the industry’s position within the broader travel community.Created in conjunction with StudentMarketing, this report is available for download by WYSE Travel Confederation members free of charge.
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Industry Review #4: Marketing

Industry Review NO. 4 Marketing Cover
We are pleased to launch our latest research, which provides marketing insights across the five major sectors of the youth travel industry.As the first report to examine worldwide marketing trends in the youth and student travel industry, the benchmark Youth and Student Travel Market Industry Review #4 – Marketing analyses insights across the language travel, higher education, work experience, volunteer travel and adventure travel sectors – and provides the first source of sector-to-sector comparisons.This report is the fourth in a series which studies trends across 769 youth travel businesses and 93 countries which collectively represent one million youth and student travellers.Key findings of the report cover:

  • Industry expansion
  • Online transition
  • Proactive trade marketing
  • Agency support
  • Location and price remain key

Created in conjunction with StudentMarketing, this report is available for download by WYSE Travel Confederation members free of charge.

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Industry Review #3: Product Development

 industry-review-no-3-cover
This time the research focused on the five major sectors represented by WYSE Travel Confederation, namely Language travel, Higher Education, Exchange/Work Experience, Volunteer Travel, Higher Education, Exchange/Work Experience, Volunteer Travel, Backpacking/Adventure Travel.

Created in conjunction with StudentMarketing, this report is available for download by WYSE Travel Confederation members free of charge.

 

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Industry Review #2: Pricing

Industry review no2 cover image A research-based industry review from secondary sources, compiling recently available data on industry matters that affect members’ businesses and include areas such as youth travel market dynamics, mobility, pricing, customer preferences and marketing.Created in conjunction with StudentMarketing, this 45-page report is available for download by WYSE Travel Confederation members free of charge.

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Industry Review #1: Data, Statistics & Trends

Industry review no1 cover image The first piece of research created in conjunction with StudentMarketing, entitled “Industry Review #1: Youth and Student Travel Market Data, Statistics, and Trends”.  Created in conjunction with StudentMarketing, this 60-page report is available for download by WYSE Travel Confederation members free of charge.
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Thank you to our research sponsors

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