New Horizons

The global study of the youth and student traveller

This is the fourth New Horizons study of youth and student travel conducted by WYSE Travel Confederation. The aim of New Horizons is to provide a global overview of the youth and student travel market, which was estimated to include more than 280 million international trips in 2016.

• Who travels, where, why, and how?
• How are trips planned and booked?
• How much is spent and on what?

New Horizons is the only recurring global survey of the youth travel market. Since its first iteration in 2002, New Horizons has expanded in both scale and scope, going from 2,300 responses in 2002 to 34,000 in 2012.

Get involved

WYSE asks retailers and suppliers of travel products tailored to the youth and student traveller to share the survey with their customers in order to increase the reach of the study and deepen the industry’s knowledge of the youth and student traveller. 

• Review the New Horizons guidelines
• Request a unique link to the survey
• Create your own New Horizons banners or use the ones we’ve provided
• Visit the New Horizons website to check out the prize draw
• Share your survey link and encourage young travellers to respond

All responses to WYSE surveys are handled as confidential. Data are only reported in aggregated terms and not identified on an individual basis for any reason. 

Interested to dig deeper at a specific market, age group or type of travel? Consider sponsorship options that offer you customised reports or valuable advertising exposure. Contact us at research@wysetc.org 

Key findings from our last New Horizons survey

The youth traveller is a trailblazer in tourism and spends more and stays longer than the average tourist. New Horizons III discovered that the youth traveller:

• Spends, on average, just under EUR 3,000 per trip
• Stays, on average, 58 days
• Pioneered the shift from cultural tourism to relational tourism
• Makes travel a means of discovering oneself while understanding others